I was delighted to be asked to join this panel at CMC hosted by Tiernan Douieb.
Some key takeaways included..
- The best commissions are child-centred.
- ‘Broadcast sensibility’ is still important across platforms.
- Kids are brilliant at self-curation and are good at discovering ‘known’ IP.
- Shows that stand out on busy platforms are more likely to win commissions.
https://www.thechildrensmediaconference.com/profile/matt-rennie/